Brand, performance, content and communications — hand-placed across four capitals. We match students with marketing teams, agencies and editorial desks in Hong Kong, Shanghai, Singapore and Bangkok, then handle the visa, the housing and the introductions.
Asia is where new categories — beauty, gaming, short video, premium beverage — are being defined in real time, and where the marketing rulebook for the next decade is being written. A placement here puts a fellow inside one of the teams writing it.
We place fellows across the working span of the field: brand and creative, performance and growth marketing, content and editorial, and public relations and communications. Every seat is sourced privately, after a conversation about what a fellow can already make and what they want to learn next.
The teams we work with are small enough that a fellow's idea can ship. Fellows brief creative, run the launch deck, draft the press note, watch a campaign meet the market — and leave with work in the world and a reference from the person who signed it off.
What a fellow does not do is run a coffee order or watch from the back of the room. The placement is built around a piece of work — a launch, a campaign, an editorial series — scoped to be made, shipped and measured inside a single summer.
A marketing degree is welcome but not required. We have placed journalists, designers, anthropologists and students of literature — anyone whose taste is reliable on the page.
What the office looks for is voice and craft. The fifteen-minute call, paired with a piece of work the fellow is proud of, is where we find that — not a transcript.
Five archetypes we source against. Every actual seat is hand-matched to a fellow after the introductory call — these describe the shape of the work, not a fixed opening.
Inside the team that decides what a brand stands for — positioning work, identity, the brief that goes to the agency and the deck that goes to the founder.
Paid social, search, lifecycle — the day-to-day mechanics of moving a number. Fellows own a channel, read the data, and defend the spend.
The voice of a brand or a publication on the platforms where its readers actually live — a series, a newsletter, a video format that has to land or be cut.
Draft the press note, work the journalist list, sit in on the briefing. Reputation work inside agencies and in-house communications teams.
The category that runs the region. Source the creator, draft the brief, run the launch — and learn the unwritten etiquette of a market that lives on a phone.
Something else in mind?
Tell the office on the call. Marketing placements are scoped to the fellow, not the other way round.
The same field reads differently in each city. Where a fellow is placed depends on the work they want and the team that fits them.
The agency and luxury capital of the region. Strong for fellows drawn to brand work for fashion, beverage, and the communications desks of the financial sector. A short city, run on appointments.
The marketing capital of mainland China. The most demanding consumer audience in the world, and the platforms — WeChat, Douyin, Xiaohongshu — that set the global pace for creator work. Mandarin is welcome but not required.
Regional marketing headquarters for most multinationals — brand strategy, campaign work and communications scoped across Southeast Asia from a single office.
A culture where brand is taken seriously and a younger creator economy is being built in public. Best for a fellow who wants their work seen quickly, at scale, and without ten layers of approval.
I came in expecting to pull references. By week four I was running the launch deck for a category we had only just defined — and the campaign opened the brand's largest single month of revenue. No classroom does that.